Email: contact @ yokomeshi.co.uk
In Short: I am here to show my readers that you do not need to be a full-time backpacker to see the world. I want to show my readers that travel is possible around a career and to give them ideas for new destinations.
Travel style: Curated itineraries and bite-sized travel for the full-time worker.
My blogging journey started 10 years ago while I was working full-time as a Veterinary Nurse. During this time I would travel as far and as much as possible during my allocated annual leave.
I loved my career and giving it up for full-time travel was not an option, so I became savvy at planning 2-week itineraries across Asia and America or finding new destinations in Europe where I could fly to on a quick city break after work on a Friday evening.
I made travel a priority and therefore travel became accessible.
I have been published by Lonely Planet and been seen by them as an authority on this topic –
Here you can see me sharing advice with Lonely Planet about travel around the 9-5.
At present, I now have more allocated time to travel but due to my partner’s career I still very much travel in the same style – curated travel itineraries and bite-sized travel.
I travel to destinations I think my readers would like to know about and I share experiences I think they will enjoy. All of which I share here and across freelance work where I write to provide a better service for their readers.
After four years I have built a loyal, engaged following across my blog as well as my social media channels where I have built an audience of over 18,000 followers and 75 000 monthly views.
Yoko Meshi is a blog for part-time travellers (core readership by age – 26 – 40+ years old), who are predominately female, they mainly tend to be career-minded but prioritise travel for their spending.
My statistics: Here’s a sample of my blog’s monthly stats from Google Analytics, taken 1 April 2024 to 31 April 2024.
- pageviews: 76,802
- sessions: 60,990
- largest geographic audience: 46.02% UK
- how they got here: 67.2% organic search.
I am always keen to look at opportunities to work with brands that align with my own. I can help you to reach a new audience and engage them in a different way.
Whether that is through a well-written destination piece, bright engaging photos or video or the use of social media to promote your product or destination. I am always looking for new ways to bring an idea to life.
Get in touch today to discuss press trips, sponsored content, reviews, copywriting or anything else you feel may be relevant. I am always happy to come up with some mutually beneficial ideas.
Please also get in touch if you would like to view my media kit.
Brands I have previously worked with on campaigns:
Feedback from previous collaborations:
“I can truly recommend working with YokoMeshi. Sam has joined us for press events and press trips and her professional attitude and positivity is ever present. Sam’s content is fresh and honest and full of personal touches, which is what you should expect from a good blog.” – Netherlands Board of Tourism & Conventions.
“It’s always a pleasure working with Sam. Her content is quirky and her photos are excellent – which we like a lot. With so many travel bloggers out there, we’re looking for personality… and with Sam it comes in bucket loads. Our brand is a great fit with Yoko Meshi and we will continue to work with Sam long into the future.” – PR & Marketing Manager, Marco Polo Travel Publishing
In the Press:
Nominated – ‘Best Female Travel Blog‘ at The British Travel Awards 2019
Utrecht: Holland’s Hidden Gem – Highly Commended ‘Best Online Piece‘ in the Holland Press Awards 2019 & Nominee for Digital Influencer of the Year.
Rotterdam: The New Hottest City Break – Nominated for ‘ Best Online Piece‘ in the Holland Press Awards 2018
Travel around the 9-5 – Lonely Planet
Veterinary Volunteering and the Canned Hunting Trade – The Veterinary Times
Things to do in London – Frequent contributions